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Salesforce Analytics-Con-201 Exam Syllabus Topics:

SectionObjectives
Topic 1: Einstein Discovery- Model building and predictions
- Insights interpretation and recommendations
Topic 2: Data Integration and Connectivity- Data synchronization and refresh strategies
- Connecting external data sources
Topic 3: Dashboard and App Development- Lens creation and dashboard design
- Interactive filters and user experience optimization
Topic 4: Data Management and Preparation- Dataset creation and configuration in CRM Analytics
- Data transformation and dataflows
Topic 5: Security and Access- Row-level security and sharing rules
- App and dataset permissions

Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions:

1. CRM Analytics uses permissions of the Integration User to extract data from Salesforce objects and fields when a dataflow/recipe job runs.
Why should a consultant be cautious while syncing objects and fields containing sensitive data?

A) The Integration User has View All Data access.
B) The Integration User has Create and Modify All Data access.
C) The Integration User has Modify All Data access.


2. What can a consultant accomplish in the Predictions page of a model?

A) Estimate the impacted business value of using Einstein Discovery.
B) If it is decided to follow some of the Einstein Recommendations for model improvement, see what the new model metrics would be.
C) Create predicted outcome value by manually selecting values for some of the predictor fields.


3. Universal Containers has a well-defined role hierarchy in Salesforce where everyone is assigned to an appropriate node. The accounts within their instance are categorized by their demography.
An individual sales rep should be able to view all accounts that they own. In addition, sales reps should be able to see any accounts where the value of the account demography matches the demography defined on their user record. A user could have more than one demography defined on their user record.
To meet this requirement, the CRM Analytics consultant has set up a security predicate of the existing
'Account' dataset as follows:

This, however, does not seem to be working as expected.
What is causing the issue?

A) The Analytics Security User is not provided access permission on custom field Demographic_c on the User object.
B) The security predicate needs to be updated as 'Ownerld' == "sUser.id" || 'Demography' = "$User.
Demographic__c'.
C) The Sales Rep is not provided access permission on custom field Demographic__c on the User object.


4. Cloud Kicks has informed CRM Analytics developers that they have two scenarios with restricted row-level security.
The parameters being:
1. Non-CXOs and VPs working in EMEA can have access to EMEA records only.
2. CXOs and VPs should have access to all data irrespective of the region (APAC, EMEA, etc.).
Which sharing method works for this scenario?

A) Create two separate datasets; one for EMEA, and one for CXOs and VPs.
B) Use a field on the user record like Department/Region, and apply row-level security based on that field.
C) Create two sets of dashboards; one for EMEA, and one for CXOs and VPs while filtering the dashboard on the region.


5. A system administrator at Cloud Kicks creates a joined report to showcase the new business deals closing in the current quarter, which was well received by the business stakeholders. A manager wants to visualize this report on CRM Analytics.
The CRM Analytics consultant determines the report can be trended on CRM Analytics, but it's not working as expected.
What is causing the issue?

A) Trending dashboards cannot be created from joined reports.
B) The Analytics Integration user did not have permission to view the report on Salesforce.
C) The Salesforce report was filtered on quarterly data which meant it did not have enough data to trend on CRM Analytics.


Solutions:

Question # 1
Answer: A
Question # 2
Answer: C
Question # 3
Answer: C
Question # 4
Answer: B
Question # 5
Answer: A

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