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- Total Questions: 202
- Updated on: Oct 07, 2026
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- Total Questions: 202
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- Total Questions: 202
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Salesforce Customer-Data-Platform Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Customer Data Platform |
| Exam Number: | Customer-Data-Platform |
| Exam Duration: | 105 minutes |
| Exam Price: | $200 USD |
| Available Languages: | English |
| Passing Score: | 68% |
| Related Certifications: | Salesforce Marketing Cloud Administrator Salesforce Data Cloud Accredited Professional Salesforce Marketing Cloud Consultant |
| Certificate Validity Period: | Valid according to Salesforce credential maintenance policy |
| Real Exam Qty: | 60 |
| Exam Format: | Multiple choice, Multiple select |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored or onsite testing through Salesforce certification delivery platform. |
| Pre Condition: | No mandatory prerequisite. Experience with Salesforce platform, marketing technology, customer data management, and Data Cloud concepts is recommended. |
| Official Syllabus URL: | https://partners.salesforce.com/pdx/s/learn/article/accredited-professional-exams-MCOTXBEPE52FHN3F2KD3GQLZECSE?language=en_US |
Salesforce Customer-Data-Platform Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Data Modeling and Unification | 20% | - Data model objects - Unified customer profiles - Relationship mapping |
| Topic 2: Customer Data Platform Foundations | 20% | - Customer Data Platform concepts - Data Cloud architecture - Customer 360 overview |
| Topic 3: Segmentation and Activation | 20% | - Marketing use cases - Calculated insights - Activation targets - Audience segmentation |
| Topic 4: Governance and Administration | 15% | - Monitoring and troubleshooting - Security and permissions - Data governance |
| Topic 5: Data Ingestion and Integration | 25% | - Data sources and connectors - Data harmonization - Identity resolution - Data streams |
About the Salesforce Customer Data Platform Exam: Clear Answers
No mandatory prerequisite. Experience with Salesforce platform, marketing technology, customer data management, and Data Cloud concepts is recommended. These requirements are set by Salesforce and can change, so confirm the current rules on the official exam page: https://partners.salesforce.com/pdx/s/learn/article/accredited-professional-exams-MCOTXBEPE52FHN3F2KD3GQLZECSE?language=en_US before registering for the Salesforce Customer Data Platform exam.
Delivery is instant: your Customer-Data-Platform product is emailed within one minute of payment — download the attachment and start. If nothing arrives within 2 hours, check spam and contact support for an immediate resend. On failure: sit the corresponding Customer-Data-Platform exam within 60 days of purchase, submit a scanned enrollment slip and the official Score Report PDF within 2 days after the exam, and the refund completes within 7 days. The policy covers the corresponding exam only; attempts within 3 days of purchase, exams never actually taken, free materials, and expired orders are excluded, and the candidate name must match the payer name. If you prefer, exchange your product for two free exam products of equal value and keep the update service on the original.
The Salesforce Customer Data Platform exam contains 60 questions within 105 minutes. The ratio is the real challenge — content alone does not finish the exam, pacing does. Run full timed sessions in the Exams4sures test engine until finishing early feels normal on the real Customer-Data-Platform exam.
Salesforce spreads the Salesforce Customer Data Platform syllabus over 5 areas, led by Customer Data Platform Foundations (20%), Data Ingestion and Integration (25%), Segmentation and Activation (20%). Study proportionally to those shares — the complete outline is in the section above this page.
The Customer-Data-Platform exam is Salesforce's official certification test — passing it earns the Salesforce CDP Accredited Professional credential at the Specialist level. It measures practical IT ability objectively, which is why employers treat the Salesforce Customer Data Platform certificate as a reliable signal — and why candidate numbers keep growing. It also relates to Salesforce Data Cloud Accredited Professional, Salesforce Marketing Cloud Consultant, Salesforce Marketing Cloud Administrator, extending its value further.
Each Salesforce Customer Data Platform attempt costs $200 USD, with 68% as the pass mark. A retake charges the full fee again, so the smart move is arriving overprepared. Practice with Exams4sures until your timed mock scores clear 68% comfortably, then book the Customer-Data-Platform exam once.
Yes — Exams4sures offers a free demo of the Salesforce Customer Data Platform questions, including a part of the material, so you can download and judge before you decide. After purchase, 365 days of free updates are included; once the year ends, extend the update service at a 50% discount from your member zone.
Salesforce Customer Data Platform Sample Questions:
Which of thefollowing functions returns the first value from a list that isn't empty?
- A. REPLACE
- B. FIND
- C. COALESCE
- D. CONCAT
Correct Answer: C 🗳️
How does a CDP help reduce advertising costs?
- A. By increasing the transparency of media spend
- B. By reducing the manual process from media buying
- C. By helping marketers understand the price of media
- D. By targeting customers efficiently in their preferred channel
Correct Answer: D 🗳️
What are two options to stop a segment from publishing to an activation if it is no longer needed?
- A. Unpublish
- B. Delete
- C. Skip
- D. Disable
Correct Answer: B,D 🗳️
What role in a company was Salesforce CDP designed for?
- A. Marketer
- B. Developer
- C. Salesperson
- D. Data Analyst
Correct Answer: A 🗳️
A Telecom company's customer has requested their personal data be deleted Customer data in -------following actions should be performed to submit a data deletion request inCDP?(Choose 1)
- A. Update consent flag in the Marketing Cloud Engagement datastream to submit -----
- B. Use consent API to request restriction of processing
- C. Update preferences and Consent in all Activation channels
- D. Use Ingestion API to submitrestriction of processing
Correct Answer: A 🗳️
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