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Salesforce Marketing-Cloud-Developer exam is a challenging exam that requires extensive knowledge of the Marketing Cloud platform and its developer tools. Marketing-Cloud-Developer exam consists of 60 multiple-choice questions and has a time limit of 105 minutes. The passing score for the exam is 68%, and the exam fee is $200 USD. Marketing-Cloud-Developer exam is available in English and Japanese languages, and it can be taken online or at a testing center.

Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-dev---MCE-Dev-201

Registration procedure of the Marketing Cloud Developer Certification Exam

  • Click on Select
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  • You will see a purchase confirmation screen. Click Finish.
  • Login to the Webassessor at www.webassessor.com salesforce. If you don't already have an exam profile in Webassessor, you need to create one.
  • Click the Save button for your preferred delivery method.
  • Find the exam you want to schedule and expand the section to view delivery options. You can choose to register for the exam as supervised on the site or supervised online.
  • All supervised online exams automatically adapt to the time zone of the position entered in the profile details of your Webassessor.
  • If you selected the supervised on-site exam:
  • Click Register for an exam.
  • If you are interested in supervised online exams, consult all the system requirements in our help article: Online supervision: perform the exam remotely.
  • Click on Submit
  • Select the date and time you want to take the exam; - Read the reprogramming and cancellation policy, select the confirmation box.
  • Select the date and time you want to take the exam; - Read the reprogramming and cancellation policy, select the confirmation box.
  • If you selected the supervised online exam:
  • Check the accuracy of the exam and the details of the program, click Pay.
  • You will be sent an email confirming the purchase and registration.
  • Select a test center.

Salesforce Marketing-Cloud-Developer Exam Syllabus Topics:

SectionWeightObjectives
Contact Handling14%- Use contact model concepts effectively
- Implement contact segmentation and filtering
- Handle contact identity resolution
- Manage contact attributes and data
Data Modeling16%- Implement data relationships (one-to-one, one-to-many)
- Utilize Data Views for data access
- Define contact data structure and contact key
- Implement data import and export processes
- Design and implement data models using Data Extensions
Security and Data Governance12%- Apply data retention policies
- Manage API key security and OAuth flows
- Implement role-based access controls
- Configure data privacy and compliance settings
Platform Architecture15%- Create and manage CloudPages
- Implement triggered send architectures
- Build automations in Automation Studio
- Design solutions using Journey Builder
- Configure and use Query Activities
Marketing Cloud APIs20%- Work with API endpoints for data operations
- Utilize REST and SOAP APIs for integrations
- Implement API authentication methods
- Create and manage API integrations
AMPscript and Server-Side JavaScript23%- Write AMPscript for email content personalization
- Write Server-Side JavaScript for custom functionality
- Use AMPscript functions for data manipulation
- Implement AMPscript in email, CloudPages, and landing pages
- Debug and troubleshoot AMPscript and SSJS code

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