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Salesforce MC-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. What activities are completion actions available for?

A) Custom Redirects
B) Files
C) Forms
D) Page actions
E) Emails
F) Automation rules

2. What is an ideal Click-Through Rate (CTR)?

A) more than 2%
B) more than 5%
C) 1%
D) less than 1%

3. What form handler setting allows prospects to receive multiple autoresponders from form hour period?

A) Execute form handler in real time after every submission
B) Attribute all prospect activities to prospect record after every submission
C) Kiosk/Data Entry Mode: Do not cookie browser as submitted prospect
D) Disable Visitor Activity Throttling and send autoresponder emails after every submission

4. A user creates a copy of Email Template A, makes changes and saves as Email Template B. They send a list email using Email Template B. The user finds that Email Template As reporting metrics are not changing as a result of the new list email send.
Why would this occur?

A) Email Template A should have been deleted after creating the copy.
B) The metrics would be attributed to Email Template B.
C) The user should have made Email Template A the primary template.
D) An email template's metrics do not change after the template is used one time.

5. What editions of Salesforce can sync with Marketing Cloud Account Engagement?

A) Enterprise Edition and lower
B) Standard Edition and higher
C) Professional Edition and higher

Solutions: