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Salesforce MCAE-Con-201 Exam Syllabus Topics:

Salesforce Certified Marketing Cloud Account Engagement Consultant Sample Questions:

Question 1

Which objects are synched between Marketing Cloud Account Engagement and Salesforce? [Choose two answers]

A. Opportunity
B. Case
C. Account
D. Order

Question 2

What activities can be done in Marketing Cloud Account Engagement's engagement program? [Choose one answer]

A. Trigger, action and rule
B. Trigger, activity and check
C. Trigger, listen and check
D. Trigger, activity and rule

Question 3

Administrators can reset passwords for users

A. True
B. False

Question 4

LenoxSoft wants to measure their brand awareness to raise their brand recognition for their company. The company wants to use Marketing Cloud Account Engagement to increase the number of impressions across their online channels. Which are the best reports to monitor impressions to help measure LenoxSoft's brand awareness of a period of time?

A. Monitor no of prospects, social post enagements and paid search reports month over month
B. Monitor no of visitors, form conversion and email click-through rate reports month over month
C. Monitor no of prospects, form submission and email open rate reports month over month
D. Monitor no of visitors, social post enagements and natural search reports month over month

Question 5

LenoxSoft is migrating prospects from an external email vendor Into Marketing Cloud Account Engagement.
They have record of which prospects have hard bounced within the last 6 months.
What should they do after importing the bounced prospects into Marketing Cloud Account Engagement in order to maintain their data integrity, but still be able to track the prospects?

A. Ensure the Do Not Email field on the prospects is selected.
B. Send the prospects an email to see if their email addresses are valid.
C. Add the prospects to a "Bounced Prospects" list for suppression.
D. Delete the prospects so they can't be emailed through Marketing Cloud Account Engagement.

Solutions: